All our wheels are hand built at every stage. We do things the hard way at Pro-Lite right down to soaking the nipples in oil for 2 weeks before we build the wheels. Each spoke is checked 6 times for tension during the building process and so strict is our QC control that we reject around 40% of our wheels after final truing for being more than 0.05mm out of true.
All our gauges used for tension checking and truing are re-calibrated twice a day with a computer controlled checking system. Each batch of spokes is QC checked for strength prior to building using our own testing machine. It is this machine that led us to discover that our spokes are 30% stronger than any others on the market.
Don’t be fooled by dubious words describing the virtues of some brands' products and especially the rubbish they talk about wind tunnel testing. If a wheel is not built correctly in the first place it does not matter how aerodynamic it is, if it breaks due to poor workmanship, then your race is lost.
See wheels built the Pro-Lite way: the hard way, by hand.